Sales Director – Microsoft Business Applications | UK Central Government
Up to £150k plus OTE
This is a senior sales leadership role for someone who knows how to originate, shape, and close complex deals within UK Central Government.
We’re looking for a commercially driven leader to own revenue growth for Microsoft Business Applications, data, and cloud solutions across UK Government departments and executive agencies. You’ll be accountable for building pipeline, converting strategic opportunities, and closing large, multi-£m digital transformation programmes aligned to public service reform, operational efficiency, and citizen outcomes.
Operating at Permanent Secretary, Director General, and SRO level, you’ll translate policy and operational priorities into compelling Microsoft-led transformation journeys. Working closely with Microsoft, delivery teams, and alliance partners, you’ll shape go-to-market strategy, lead flagship bids through regulated procurement routes, and position the business as a trusted partner in secure, AI-enabled government transformation.
What you’ll be doing:
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Owning UK Central Government sales targets and driving end-to-end deal execution
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Building and qualifying a strong pipeline across major departments and arms-length bodies
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Leading complex bids through CCS frameworks, G-Cloud, Digital Outcomes & Specialists (DOS), and major procurements
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Developing UK Government-focused propositions aligned to Cabinet Office priorities and digital reform strategies
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Building deep senior relationships across departments, including Commercial, Digital, and Operational leadership
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Leading, coaching, and scaling high-performing sales and pre-sales teams
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Acting as a visible thought leader in Microsoft-enabled public sector transformation, including AI and automation
What you’ll bring:
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Proven track record of originating and closing multi-£m deals within UK Central Government
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Strong understanding of public sector procurement frameworks and commercial models
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Experience selling Microsoft Business Applications, Azure, Data, or Power Platform solutions
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Ability to navigate complex stakeholder environments and long sales cycles
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Experience shaping large-scale digital and organisational transformation programmes
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Strong leadership capability with experience building high-performing sales teams
This role suits someone who blends hunter mentality with strategic depth – comfortable navigating public procurement, influencing senior civil servants, and closing high-value, politically visible transformation programmes.
If you’ve built revenue within UK Central Government, led Microsoft-centric sales motions, and want to shape the next wave of secure, AI-led public sector transformation, let’s talk.
